Financial Strategy Partners

From Vision
To Virtue

In a journey as vast as the ocean, your company needs clear vision to reach land. Let's dive in.

Discover Our Approach Work With Us
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About Us

Who We Are?

Background

Vision & Virtue is a group of financial experts based in Israel, who holds the concept that a company's strategy derives from a financial and operational efficiency point of view.

Focus

We are focused on the things that truly matter to make you reach your objectives.

Visionaries

We see the potential in every business and chart the course for growth.

Trusted Partners

Our expertise becomes your advantage in navigating complex financial landscapes.

Our Vision

What Is It?

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Empowering businesses with Visibility for sustainable growth through practical financial & strategic solutions, where your success drives our success.

Flow

A continuous, structured approach to financial alignment.

Growth

Scalable strategies that unlock sustainable business expansion.

Objectives

Every decision anchored to your company's core goals.

Our Focus

What We Do?

Determining Metrics & KPI's

Overall Financial, Business and Strategic consulting

Complexed Budget and Cash Flow for ultimate visibility

Top-Line Growth

Financial Modeling

Workflows optimization

Costs & Working Capital reduction

Operational optimization

Our Process

How Do We Do That?

A structured, three-step approach tailored to your company's unique position.

1

Know The Customer

With one-on-one talks with key company leaders, we'll understand the company's operations, market, challenges, objectives and vision.

2

Analyze The Data

We'll collect unique data to better dive in into the company's position.

3

Provide Insights

We'll follow-on with additional sessions providing our insights and recommendations, based on our vast experience, knowledge and expertise in the financial markets.

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Our Edge

What Sets Us Apart?

Expertise

Expertise

Our unique line-of-thought, practical logic, know-how and experience, leads us to find the most practical and efficient solution for the Company.

Practical & Efficient

Practical & Efficient

Our methodology is keeping work as efficient as possible, to minimize company's overhead.

Partner State of Mind

Partner State of Mind

You are our partner, we're here to consult you whenever a financial or strategic decision point is needed.

Your Success, Our Satisfaction

Your Success, Our Satisfaction

Our Vision & business model is based on success factor only, drives us to reach your objectives.

Our Framework

The Methodology

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SUCCESS VISION STRATEGY EXECUTION
Objectives are met
Create Clarity in the numbers
Pro-Active & Efficient approach
Connect the numbers to the Business
The Framework

The Pillar Flow

01
VISION
  • Complexed Multi-Layer Budget
  • Complexed CF
02
INSIGHTS
  • Revenues Insights
  • Margin Optimization
  • Operational Costs Reduction
  • WC Optimization
03
AOP
  • Objectives
  • KPI's
  • Action Items
04
FINANCIAL MODEL
  • Bottom-Up
  • Breakdowns
  • OPEX, EBITDA & Margin levels
05
OVERALL FINANCIAL STABILITY
  • Debt levels
  • Procedures & Processes
  • Exposures
Financial Strategy Impact

Ripple Effect

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This is the decade of Financial Strategy in the focus, effecting all parts of the business as a center Decision-Maker.

01Operational Mgmt.
02Debt Levels
05CF Mgmt.
07GM. Objectives
09OPEX Structure
11HC
FINANCIAL STRATEGY

Center Decision-Maker

02Market Focus
04Profitable Customers
06Capital Raise
08M&A
10Company's Structure
12Product Roadmap
Methodology in Action

Vision & Insights Enablers

VISION

Budget — Financial Insights

Unique multi<>multi parameters system allowing the business to view its financials on different layers.

Creating a budget code in the ERP with the following parameters:

Division Company Product Department Budget Section P&L Section Activity Account Exp./Inc.
Example: D10/P10.20.100.200-85600

Map your DATA to every financial decision.

INSIGHTS

CF — Financial Insights Enabler

Connect the Forecast to your Cash Flow to identify the following Insights:

  • Forecast CF burn on a monthly-basis.
  • WC — Working Capital is your current operational activity which the business is funding out of the EBITDA. Identify WC weak point: Improve collection from customers, Renegotiate payments terms with vendors, Optimize Inventory levels.
  • Quarterly Trends
All for the purpose of Increasing your cash runway.
Cash Runway↑
WC Efficiency↑
CF Visibility↑
Annual Operating Plan

AOP

The AOP (Annual Operating Plan) focuses and outlines high level Objectives to detailed action items linking Divisions and departments.

Objectives

Once Insights were acquired, outline your Objectives. Objectives are high level targets to set for the upcoming year:

  • Top Line Focus
  • ARR
  • BOM reduction
  • Increase market penetration in profitable, high MRR sector
  • Etc.

KPI's

The insights acquired are the drivers for the KPI's. KPI's should be a measurable/quantified amount for clear understanding of whether we're on the right trajectory.

  • MRR
  • ARPU
  • Churn
  • GM. per market/sector
  • Monthly Inventory levels
  • Etc.

Action Items

The Action Items is the detailed plan on how we're going to achieve those Objectives & KPI's:

  • Recruit a salesperson in EU until the eo. Mar. 2025.
  • Eliminate relationship with unprofitable customers by eo. Jun. 2025
  • Finalize agreement with vendor X by Q3 with a BOM price no higher than $100K.
AOP Framework

AOP Structure

The AOP structure should be focused, concise and clear.

A recommended AOP structure should be:

  • Current year's achievements
  • Upcoming year's Objectives
  • Table detailing Top Objectives > KPI's > Action Items
  • Main Sales Plan
  • HC
  • What to change
  • Product Road Map
  • Financials (KPI's, Budget, CF, Growth ROI's, etc.)

The Framework:

Objective KPI (a measurable due-date / Quantity / Amount) Action-Items
Sale of 400 units in US $10M Revenues
  • See: Sales plan slide for EU and US
  • Execute marketing penetration plan
Produce > 400 Units
  • Extend X production to fulfill 2025 sales plan
  • Consider different vendor component for X
  • Receive regulatory approval by eo. Jun 2025.
  • Etc.
Strategic Tool

Financial Model

The Financial Model links the business to the numbers, depicting its operations in next years.

The business outlines its operational plans from the financial model > with the target of achieving its objectives.

Key points:

  • Bottom-Up model
  • PO-Agreements based
  • Revenues summary breakdown: per customer, per product, per sector
  • What is your new Go-Get
  • KPI's table: MRR, ARR, ARPU, GM.
  • CAGR
  • WC/EBITDA Ratio
  • Cash Burn
  • Use of Proceeds

OUR OFFERINGS

Visibility

A Tailor-Made budget integrated in your ERP, for ultimate Visibility. This is a key driver for growth and efficiencies. Enabling you to determine KPI's for Growth & Efficiency.

Efficiency

Cost reduction initiatives determined as KPI's, both in COGS & OPEX, for higher Gross Margin and higher EBITDA.

Growth

Top-Line Growth initiatives determined as KPI's.

Partner

End-To-End Investment enabler via Financial Modeling, Consulting and Representation.

Industries We Serve

Market Focus

Early Stage

  • Business model
  • Market Penetration
  • Costs routing and preference
  • Scaling
  • Capital raise & Debt funding
  • Connecting to the right people
  • Overall financial & strategic consulting

Mature

  • Business Model Development
  • Costs routing & Cost Reduction
  • Top line growth and customers focus
  • Capital raise & Debt funding
  • Connecting to the right people
  • Overall financial & strategic consulting
  • Establish workflows for efficient operations
The Partners

Meet The Team

Raphael Haim

Raphael Haim, CPA

Managing Partner

Raphael, 38, lives in Rehovot, holds a B.A in Economics and Accounting from Ben Gurion University and is a Certified Public Accountant.

Currently Raphael serves as Head of FP&A in a medical device company. Previously he worked as a CFO and Head of FP&A in an Automotive Telematics company. Before that he served the role of a Group Controller and Head of FP&A of a few Nasdaq public companies.

Originally interned in Ernst & Young Hi-Tech department.

+972-546 393838 raphihaim10@gmail.com LinkedIn Profile
Let's Talk

Ready To Navigate
Your Growth?

Partner with Vision & Virtue and transform your financial strategy into measurable results.

Israel
Rami: +972-546 244155
Raphael: +972-546 393838
ramizilikovich@gmail.com
raphihaim10@gmail.com